BrewDog 'Bribing Fifa President' to Let Scotland Host World Cup 2022 with 'Vote Seep' Beer

Scotland's largest independent brewery BrewDog is planning to 'bribe' the Fifa President Sepp Blatter, to select the group's native country as hosts for the 2022 World Cup, by launching a beer with labels emblazoned with 'Vote Sepp'.

The group unveiled its humorous concoction on 26 June, following accusations of corruption and bribery within the sporting body, and will serve the craft beer from brown envelopes in BrewDog bars across the Britain.

The 5% ABV beer's 'Vote Sepp' label has 'best served from brown envelopes to aid drinking with greased palms' emblazoned across the front. The artwork features a likeness of the Fifa President in the style of Barack Obama's iconic 2008 campaign posters.

The 'Vote Sepp' beer is the latest in a long line BrewDog beers that involve a comical take on political issues surrounding major events.

During the Sochi Winter Olympics in February 2014, the brewery launched Hello My Name is Vladimir, the world's first protest beer.

As well as claiming the beer is 'not for gays', the label carried a garish Warhol-style image of Putin wearing eye shadow and lipstick, with a warning that the beer 'may contain traces of sarcasm'.

In 2012, the brewer launched Never Mind the Anabolics, a beer laced with 'steroids', mocking Heineken's sponsorship of the Olympic Games in London.

The previous year, the brewery launched its Royal Virility Performance beer which was laced with herbal Viagra to mark the Royal Wedding and 'take the wheels off the bandwagon' being ridden by other breweries manufacturing pointless celebratory beers.