Apple Inc.

Apple CEO Tim Cook has hinted that the tech giant will roll out artificial intelligence-powered features for iPhone and Macbook later this year.

After AI was thrust into the mainstream discourse with the creation of ChatGPT in 2022, Microsoft quickly established itself as the driver of the technology.

After being named the world's biggest smartphone provider, Apple has revealed why it discontinued a number of well-known products last year.

Apple overtakes Samsung as the world's biggest smartphone provider as it accounted for more than a fifth of all phones shipped to consumers last year.

Apple executive Tang Tan will be stepping down as the company's vice president of iPhone and watch product design in February 2024.

The company disclosed this development through a post on X last Friday, citing Apple as the root cause of the disruption.

Samsung would be amongst the world's first smartphone manufacturers to integrate generative AI into its devices.

Apple does not attribute the threat notification to any state-sponsored attacker, which it believes is "very well-funded and sophisticated".

Apple is expected to take the wraps off its new iMacs and MacBooks at its upcoming "Scary Fast" event.

Apple is reportedly investing up to $1 billion (about about £800 million) a year in generative AI research and development.

In China, the iPhone 15 series is locking horns with Huawei's Mate 60, which costs nearly £164 less than the iPhone 15 Pro.

While nothing is set in stone yet, a new report suggests the small-scale production of foldable iPad units will begin by the end of 2024.

The Apple device will reportedly be capable of wirelessly turning on the iPhones, updating the software and turning them back off.

Apple showed off the iPhone 15, iPhone 15 Plus, iPhone 15 Pro and iPhone 15 Pro Max at the Wonderlust event on September 12.

The iPhone 15 Pro Max showed accurate camera exposure and a wide dynamic range in the DxOMark selfie camera test.

According to reports, iPhone 15 Pro, iPhone 12 Pro, iPhone 14 Pro Max, iPhone 13 mini and other models are turning themselves off at night.

Some iPhone 15 users are also complaining about a crackling sound with the built-in speakers.

Netizens have deemed the reason behind Elon Musk's decision to buy an iPhone 15 as "relatable".

While both iPhones and Android devices now use USB-C, the iPhone 15 series may not charge as fast as any other Android products.

Samsung is reportedly planning to make 12GB RAM versions available for the Galaxy S24 and S24 Plus and offer a 16GB RAM version for the Galaxy S23 Ultra.

Whilst the case focuses on Google's monopoly over online search, other areas of the business are being scrutinised as well on both sides of the Atlantic.

As well as releasing the latest iOS upgrade, Apple is rolling out the newest updates for its other operating systems, iPadOS and watchOS.

The iPhone15 Pro series is equipped with Qualcomm's Snapdragon X70 modem, which offers impressive 5G speeds and connectivity.

The standard iPhone 15 and iPhone 15 Plus models are relatively easily available with a maximum delay of only one to two weeks in India.

Apple has been using the lightning charging port in all its devices even though USB Type-C is more commonly used.

Apple currently only manufactures the base iPhone 15 model at the Foxconn plant in Sriperumbudur, India.

ISRO's NavIC is India's homegrown GPS system that was introduced in 2018 and has been adopted by several smartphone brands.

The recently announced iPhone 15 Pro and iPhone 15 Pro Max are apparently the strongest and fastest iPhones ever.

Apple will be releasing four versions of the new iPhone 15 in the biggest event for Apple this year, with rumours about a new charging port, design changes and a higher cost.

The annual event, dubbed 'Wonderlust' this year, is set to begin live streaming at 10 a.m. PT/1 p.m. ET at apple.com or on the Apple TV app.