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Apple's $500 Billion Investment Is 'Unrealistic' According To Analysts: Here's Why It 'Lacks Substance'
Apple's $500 billion US investment plan faces scepticism. Analysts question its feasibility, citing cash flow concerns and past similar pledges.
Apple Intelligence Launches Next Month: AI-Powered Tools Set to Transform iPhones and Macs
Apple Intelligence, launching next month, introduces advanced AI-powered tools and features to transform the user experience across iPhones, iPads, and Macs, while facing regulatory delays in Europe and the UK.
Apple's AI Advancements On Hold In Europe: Regulatory Hurdles Delay Launch
Apple has delayed the European launch of its new AI features in iOS 18 until 2025 due to compliance issues with the EU's Digital Markets Act.
Musk Threatens To Ban ChatGPT-Backed Apple Devices From His Companies, People Urge Him To Launch 'X Phone'
Musk threatens to ban Apple devices over privacy concerns with AI integration. Fans want a Tesla or X Phone alternative.
Apple CEO Tim Cook Hints At Generative AI Features For iPhone And Macbook
Apple CEO Tim Cook has hinted that the tech giant will roll out artificial intelligence-powered features for iPhone and Macbook later this year.
Tim Cook Explains Why Apple Unveils A New iPhone Every Year
Apple showed off the iPhone 15, iPhone 15 Plus, iPhone 15 Pro and iPhone 15 Pro Max at the Wonderlust event on September 12.
Elon Musk Explains Why He Wants To Buy An iPhone 15
Netizens have deemed the reason behind Elon Musk's decision to buy an iPhone 15 as "relatable".
Study reveals teenagers are obsessed with upgrading to the latest iPhones
Younger iPhone users are more likely to be attracted by subtle changes and improvements in new iPhone models.
Tim Cook counts on mixed-reality headset to shape Apple's future
Apple could be on the verge of unveiling an augmented reality headset although some employees think the device doesn't make sense for the company.
Apple CEO Tim Cook confirms iPhones use Sony's camera sensors
Apple CEO Tim Cook has revealed that the American tech giant has been using Sony image sensors in iPhones for over a decade.
Apple unveils message recall, other 'wish list' features
Apple chief Tim Cook and his team showed off coming innovations during a keynote presentation at its first developers conference to be held at its campus in the Silicon Valley city of Cupertino
Apple chief Cook takes App Store battle to Washington
Apple has also recently sparred with regulators in Europe.
Apple becomes 1st US company to reach $3 trillion valuation
While Apple's image has arguably emerged less bruised than some Big Tech names, it is hardly free of controversy.
Apple to start letting people fix their own iPhones
It will initially focus on parts more prone to damage, such as screens, batteries and cameras.
Amazon, Apple weighed down by supply and chip troubles
The pandemic, which roared back to center stage in the United States with the Delta variant surge, has pushed demand for online services.
Embattled Apple unveils new iPhone
Apple has started to cede ground on its App Store dominance, including in an agreement with Japanese regulators.
Apple chief Tim Cook talks of autonomous cars
The interview with Cook touched on an array of hot topics, including clashes Apple is having with Facebook and Fortnite video game maker Epic about its tight control of the App Store.
Facebook's Zuckerberg wants to get back at Apple over privacy changes: report
In January, during Facebook's earnings call, CEO Mark Zuckerberg referred to Apple as the company's biggest threat at present.
Big week for Big Tech as earnings, hearings loom
Earnings reports are due this week from Amazon, Apple, Facebook, Microsoft, Twitter and Google-parent Alphabet.
Epic Games could have Congress on its side in 'Fortnite' row against Apple
Apple was called into question during a Congressional antitrust hearing for an exception it allegedly granted to Amazon Prime for its video rental service.
Apple becomes first US company to hit $2 tn in market value
Apple is followed by Amazon, Microsoft and Google parent Alphabet, all of which now have more than $1 trillion in market value.
Lawmakers pummel Big Tech CEOs at US antitrust hearing
CEOs Tim Cook of Apple, Jeff Bezos of Amazon, Mark Zuckerberg of Facebook and Sundar Pichai of Google were grilled for more than five hours.
Apple wins EU court battle in €13 bn tax case
The commission's historic ruling against Apple was delivered in August 2016 by Competition Commissioner Margrethe Vestager.
New chips to bring Mac computers into iPhone ecosystem
The news came at the annual Apple Worldwide Developers Conference -- a virtual event due to the coronavirus pandemic.
Apple apparently has plans to offer data services beamed down from space
Industry insiders are saying that Apple is currently working on satellite technology for a new subscription service in the future.
Ivanka Trump is a boss in pant suit for official trip to Texas
Ivanka accessorized her outfit with a thick gold chain around her neck and carried a white binder under her arm instead of a handbag.
US President Donald Trump may visit Apple's Texas factory
Trump has repeatedly asked Apple to shift production from China to the US.
iPhone subscription service reportedly in pipeline for Apple
In a recent earnings call, Apple CEO Tim Cook discussed the possibility of offering an iPhone subscription service to drive sales.
Apple design genius Jony Ive resigns to start own company
Sir Jony Ive, the creaive genius who designed the iPhone and iMac, will open his own creative studio with Apple as a major client.
Don't underestimate Apple's iPhone business
The segment is an invaluable asset to Apple's overall business.