Pamela Anderson refused the ALS ice bucket challenge
Actress and PETA representative Pamela Anderson refused the ALS ice bucket challenge over Animal Testing concerns Reuters

The latest craze to hit the internet are the videos of the dozens of celebrities and sports stars pouring freezing cold water themselves for charity. But Pamela Anderson isn't one of them.

Former US president George W. Bush, Facebook chief executive Mark Zuckerberg, actor Robert Downey Jr, and sports star Cristiano Ronaldo all took the challenge and splashed freezing water on themselves in the name of charity, but the former Baywatch star refused.

Anderson refused to take the Ice Bucket Challenge, which is raising money and awareness for the ALS Association, which helps research and sufferers of amyotrophic lateral sclerosis (ALS), or Lou Gehrig's disease.

She admitted that she "enjoys a good dare", and even acknowledged the creativity of the charity campaign, but the animal rights advocate said that she can't support an organisation that uses animal testing, reported People.com.

She took to Facebook to share her views.

Pamela Anderson
Pamela Anderson posted this picture on Facebook after refusing the ALS ice bucket challenge Facebook/Pamela Anderson

"Mice had holes drilled into their skulls, were inflicted with crippling illnesses, and were forced to run on an inclined treadmill until they collapsed from exhaustion. Monkeys had chemicals injected into their brains and backs and were later killed and dissected," the 47 year-old wrote, citing recent tests reportedly funded by the group.

Such experiments, she claims, have led to just one ALS treatment that works in humans – and only marginally well.

"Trying to cure human diseases by relying on outdated and ineffective animal experiments isn't only cruel – it's a grave disservice to people who desperately need cures," Anderson posted.

And so, she issues a different kind of challenge to friends and fans.

"Please help scientists make real progress toward treating and curing human diseases by visiting HumaneSeal.org to find and support charities that never harm animals and which pour their time and resources into advanced, promising, human-relevant cures," she added.