Tim Cook

The latest report comes as Uber struggles to deal with a series of PR crises since the start of 2017.

A leaked report lists multiple workplace accidents including being hit by a minivan during new product testing.

Augmented reality and Snapchat-style features are reportedly coming to a future iPhone.

The CEO affirmed Apple's interest in AR tech and likened its potential to that of the smartphone.

The A-to-U of how tech execs are rebelling against the so-called 'Muslim ban'.

'Apple would not exist without immigration, let along thrive and innovate the way we do,' CEO Tim Cook wrote.

Internal note to Apple staff recognises media criticism of ageing Macs, but promises major updates next year.

'Personally, I've never found being on the sideline a successful place to be,' Cook said.

Others who are likely to attend include Microsoft CEO Satya Nadella and IBM CEO Ginni Rometty.

Oppenheimer analyst Andrew Uerkwitz warns a lack of courage will see Apple fall behind the competition.

Experts, however, believe manufacturing electronics products from scratch in the US will be impractical.

Sources claim Apple is working on a pair of augmented reality smart glasses like Google Glass.

Memo sent to all Apple staff uses Martin Luther King Junior quote to calm anxiety caused by Trump win.

Apple has missed the boat with video and may need to splash the cash in order to get back in the game.

After unveiling its Surface Studio, Microsoft is back in the game.

Leaked email between Apple exec and John Podesta reveals iPhone maker's data sharing.

Email reveals other potential candidates included Starbucks CEO Howard Schultz and Senator Elizabeth Warren.

Apple's latest hire comes amid criticism that the company is still playing catch-up in the AI race.

Apple boss yet again praises how augmented reality can blur real and virtual worlds.

Cook said that AR could eventually overtake VR since it is more social and less confining.

Sergei Skorobogatov beat the FBI, who attempted to force Apple to access phone of San Bernadino terrorist.

Cook raves over virtual and augmented reality technologies in new interview.

Corden gave the Apple boss a pep-talk ahead of the announcement, encouraging him to make apple jokes.

IBTimes UK brings you the biggest news from the Apple 7 September event 2016.

Demand for tax on 60% of profits could threaten future investment across the continent.

The most diva of divas also contacted Tim Cook about Siri mispronouncing her name.

Cook spoke about Steve Jobs, the firm's dependency on the iPhone and the challenges of being in charge.

Survey reveals less than 10% of Apple owners would upgrade if it didn't sport a new look.

Secretive project switches to focus on autonomous software development with hiring of QNX founder.

'We are high on AR in the long run,' Cook said in an earnings call with financial analysts.