Westworld or Thor? Taylor Swift fans are trying to make sense of her Ready For It futuristic music video
The sci-fi themed video which features AI and is heavy on the CGI, is a big change from Swift's earlier videos.
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Taylor Swift's latest album Reputation is gearing up to be as much a visual treat as a musical one. On 27 October, the singer dropped a hot new video for her track Ready For It and fans were up the (Twitter) wall with excitement.
The CGI-strong video is a big change from Swift's earlier ones like Bad Blood, Blank Space and Shake It off and, along with her first video from the album Look What You Made Me Do, shows a major shift in her creative style.
Directed by Joseph Kahn, Ready For It features cyborg-like characters, a very robotic looking Swift (on a very robotic looking white horse), and lots of lightning.
While most Swiftlets loved the visual spectacle as well as the 27-year-old's sexier new persona, others were still trying to wrap they're heads around it.
"I didn't understand anything at all but she looks so pretty," one person wrote on Twitter, while another posted: "I love you Taylor. Ready for it? music video is so amazing. Superb effects. But I just don't get it. What is happening?"
Others compared her robotic self to the AI in Westworld or the one from Blade Runner, and some even attempted to explain that the video showed Swift's attempt to break away from the public image that she had been confined to till now.
I donât get Taylor Swiftâs new music video. It just seemed pointless.
— ð¥ (@agedwhiskey) October 27, 2017
Loving the song but trying to understand the video #ReadyForItMusicVideo pic.twitter.com/DCmYSRAxOa
— Rebecca Lirio (@rebeccaa_rose) October 27, 2017
As if there not already enough to digest today, Taylor Swift is Thor and she's also in Blade Runner https://t.co/2VSwci5zLB
— Meg Watson (@msmegwatson) October 27, 2017
Blade Runner + Ghost in Shell + Arrival = #ReadyForIt pic.twitter.com/nGanytVZh5
— ami (@realamita) October 27, 2017
Taylor ready to take Stormâs place on the x-men #ReadyForItMusicVideo pic.twitter.com/9wqBW0zQmv
— Ale | 14 DAYS (@indiexswiftie) October 27, 2017
Westworld season 2 is lit. #ReadyForItMusicVideo pic.twitter.com/6RnOWJGnxK
— Taylor Banks (@MsTaylorBanks) October 27, 2017
#ReadyForItMusicVideo pic.twitter.com/efRX79eOdW
— Morgan A Baila (@morganbaila) October 27, 2017
OKAY SO I NEED TO REWATCH THAT A TON OF TIMES TO FULLY UNDERSTAND BUT THAT HOW YOU KNOW YOU DID A GOOD JOB #READYFORITMUSICVIDEO
— abby (@mosaicheartsxx) October 27, 2017
I think I understand the #ReadyForItMusicVideo but at the same time Iâm not sure. Regardless, #ReadyForIt still felt true to @taylorswift13.
— Kristen Konzelman (@realkristenk) October 27, 2017
Ready for it MV explained ðð¼ðð¼ðð¼ @taylorswift13 @JosephKahn @taylornation13 pic.twitter.com/C77cXz1MFB
— Ally ð¤ Taylor Swift (@honeyiroseup13) October 27, 2017