'You stand for nothing': Ivanka Trump blasted for supporting plans to scrap Obama-era equal pay rule

"She's a complete and total fake," one Twitter user wrote.

US President Donald Trump's eldest daughter and White House adviser Ivanka has voiced her approval for the Trump administration's decision to shut down an Obama-era rule equal pay rule and Twitter is fiercely roasting her for it. The rule would have required all businesses with at least 100 workers to disclose how much they pay their employees along with a breakdown by gender, race and ethnicity to the Equal Employment Opportunity Commission (EEOC) with the aim of preventing wage discrimination.

"Ultimately, while I believe the intention was good and agree that pay transparency is important, the proposed policy would not yield the intended results," Ivanka Trump said in a statement. "We look forward to continuing to work with EEOC, OMB, Congress and all relevant stakeholders on robust policies aimed at eliminating the gender wage gap."

Trump immediately drew a wave of fierce criticism from Democrats, women's rights groups and social media users over her view, describing her as a "hypocrite" for backtracking on issues she previously said she supports.

Many also mocked her positioning herself as an advocate for a wide range of issues from female empowerment and equal pay to climate change and LGBTQ rights.

"Don't hold your breath waiting for Ivanka to truly take a stand on climate change, equal pay, LGBTQ rights, education, etc. You'd suffocate," filmmaker Adam Best tweeted.

"Ivanka positioned herself as THE champion of women in this WH, but this week she failed to provide evidence supporting that claim — again," writer Andrea Cristina tweeted.

Others mocked her Twitter biography that describes her as an "advocate for the empowerment of women and girls".

.@IvankaTrump, self-styled champion of women, you just supported end of pay-equity rule. Your mirror has two faces. https://t.co/TSwjUeFjYL
— Anne Frank Center (@AnneFrankCenter) August 30, 2017

Women are in the crosshairs of nearly every single policy weâ€™ve seen out of this administration. https://t.co/sBH6663R33
— Cecile Richards (@CecileRichards) August 30, 2017

Ivanka disingenuously allowed herself to be used as bait for women w/ concerns about her dad. Never intended to follow through on anything.
— Adam Best (@adamcbest) August 31, 2017

Time for Ivanka to go home. She's obviously using the WH to promote her products because she's done nothing to promote women.
— pedallas (@pedallas49) August 31, 2017

We should never turn the clock back on #EqualPay â€“ yet thatâ€™s exactly what this @WhiteHouse is doing. https://t.co/j93No0U9ka
— Senator Jeff Merkley (@SenJeffMerkley) August 30, 2017

@IvankaTrump pic.twitter.com/m0MdsxiyaE
— Sassy Panties (@ThisTwitIsLit) August 30, 2017

2. But Ivanka declined to comment on what policy to close the gender wage gap she would recommend in place of the Obama one and why.
— Andrea Cristina (@andreagonram) August 31, 2017

4. Or how she plans to address the issue of pay inequality, now that this measure is over.
— Andrea Cristina (@andreagonram) August 31, 2017

At this point I think she's more than complicit. I think she's in the thick of it with trump.
— Diane Dickson (@DianeDi79941099) August 30, 2017

#IvankaTheTerrible is a fraud. She will forever bear the stain of her fathers legacy.
— Merida ðŸ¹ (@nevertrumptoo) August 31, 2017

So much for @IvankaTrump standing up for women
— JamiAP (@JamiAP1) August 31, 2017

Please stop. You are not helping at all. STOP.
— Shannon O'Neill (@spotastic) August 30, 2017

You stand for nothing. Nothing. #Complicit
— knownway (@knownway) August 30, 2017

Ivanka Trump just backed the White Houseâ€™s attack on equal pay. She unsuccessfully tried to explain why. https://t.co/B229Zpw8Vi pic.twitter.com/2w92vf7jaB
— someecards (@someecards) August 30, 2017

For those that continue to pretend that Ivanka and Jared are in some way progressive or fighting for things like...equal pay measures. https://t.co/sW7vzTq5kX
— Adam Parkhomenko (@AdamParkhomenko) August 30, 2017

Hey @IvankaTrump, I thought you said in your RNC speech that equal pay was a part of your dad's platform? https://t.co/tws1dWPkV3
— Josephine Yurcaba (@JoYurcaba) August 30, 2017

Ok can we finally put the idea to rest that she and Kush are different than DT? They are all in the same basket, people. #TrumpCrimeFamily
— Melissa (@melewele88) August 30, 2017

When you're tooth and nail fighting your father for title of worst human ever.

This is #GoT level self-interest evil.
— Nick Childs (@NickChilds) August 30, 2017

I hope she did it with a very soft talking. Architected the hell outta that one, didn't ya Vankie?
— Dane Rauschenberg (@SeeDaneRun) August 30, 2017

She is no different than her father. A bunch of rhetoric, deceit and lies.
— Elizabeth (@Emm1562) August 30, 2017

So we are done pretending she is some sort of moderating Trump whisperer, right? pic.twitter.com/LUZ4L7PEJV
— anastasia tremaine (@weeklystatus4u) August 31, 2017

I don't think most people expected anything from Ivanka.
— Suzy Byrne (@SuzyByrne) August 30, 2017

What?! Why it's almost as if she's a liar and a fake. But where oh where could she have gotten those qualities?! Shocker!! ðŸ™„
— Carol Ann Leif (@carolannleif) August 30, 2017

Ivanka backing plan that stops tracking pay gap of women vs. men shows she's a complete and total fake. All a show.
— Pesach 'Pace' Lattin (@pacelattin) August 31, 2017