Obabiyi Aishah Ajibola of Nigeria gets emotional after winning the World Muslimah 2013 pageant, a beauty contest exclusively for Muslim women. (Photo: WorldMuslimahFoundation/Facebook)
Obabiyi Aishah Ajibola of Nigeria gets emotional after winning the World Muslimah 2013 pageant, a beauty contest exclusively for Muslim women. (Photo: WorldMuslimahFoundation/Facebook)

An all-Muslim beauty pageant, World Muslimah 2013, has crowned its winner in Indonesia even as the Muslim hardliners of the country continue to protest against the Miss World 2013 pageant.

Obabiyi Aishah Ajibola of Nigeria was crowned Miss World Muslimah 2013 on 18 September at the third edition of the pageant held in Jakarta. Ajibola has won a prize money of $2200 (£ 1365) and trips to Mecca and India in reward.

Established by the World Muslimah Foundation (WMF) in 2011, the World Muslimah beauty pageant is exclusively for Muslim women and is aimed at strengthening self-development in Muslim women.

The unique beauty pageant saw contestants wearing headscarves (hijab) while they cat walked clad head to foot in colourful burqa-styled gowns.

A total 20 contestants from Indonesia, Nigeria, Bangladesh, Malaysia, Brunei Darussalam and Iran participated in the pageant that was broadcast live from Jakarta. The contestants were evaluated on their knowledge of Quran, life skills and fashion.

Indonesian Muslims decry Miss World pageant

The city of Jakarta has been witnessing protests against the Miss World pageant ever since Indonesia was declared the host country of the pageant for 2013. Protesters have been shouting slogans with banners and placards that read: "Reject Miss World" and "Miss World Go To Hell." The protests eventually confined the pageant to Bali, the only Hindu-dominated province in the world's most populous Muslim country, Indonesia.

Earlier, Jakarta was the host city for the finale of Miss World 2013, to be held on 28 September but the venue has been changed the venue to Bali, where the Miss World 2013 contestants are already taking part in several legs of the pageant.

READ:
Who is Obabiyi Aishah Ajibola? Introducing the World Muslimah 2013

Obabiyi Aishah Ajibola of Nigeria is crowned the World Muslimah 2013 in Jakarta, Indonesia, on 18 September. (Photo: WorldMuslimahFoundation/Facebook)
Obabiyi Aishah Ajibola of Nigeria is crowned the World Muslimah 2013 in Jakarta, Indonesia, on 18 September. (Photo: WorldMuslimahFoundation/Facebook)
Obabiyi Aishah Ajibola is the first contestant from Nigeria to win the pageant, which started in 2011. (Photo: WorldMuslimahFoundation/Facebook)
Obabiyi Aishah Ajibola is the first contestant from Nigeria to win the pageant, which started in 2011. (Photo: WorldMuslimahFoundation/Facebook)
About 20 Muslim women from around the world took part in the pageant in Indonesia, the host countru of upcoming Miss World 2013 pageant that has drawn huge criticism from the country's hardliner Muslims. (Photo: WorldMuslimahFoundation/Facebook)
About 20 Muslim women from around the world took part in the pageant in Indonesia, the host countru of upcoming Miss World 2013 pageant that has drawn huge criticism from the country's hardliner Muslims. (Photo: WorldMuslimahFoundation/Facebook)